Senior Social Media Strategist

About the Role

Our client is seeking a highly experienced and strategic Senior Social Media Strategist to lead the development and execution of cutting-edge social media initiatives. In this fully remote role, you will be responsible for defining the overall social media vision, driving engagement, and ensuring alignment with broader marketing and business objectives. You will leverage deep industry insights and data analytics to craft innovative strategies that enhance brand presence, foster community growth, and support e-commerce performance. This is a leadership opportunity for a seasoned professional who thrives in a remote-first environment and is passionate about shaping impactful social media campaigns from strategy to execution.

Key Responsibilities

• Develop and implement comprehensive, data-driven social media strategies across all relevant platforms.
• Lead the creation of innovative content calendars and campaigns designed to drive engagement and brand loyalty.
• Analyze social media performance data to identify trends, measure ROI, and provide strategic recommendations for optimization.
• Oversee social listening and community management efforts to maintain brand reputation and foster positive customer interactions.
• Collaborate with cross-functional teams, including marketing, product, and customer support, to ensure integrated campaign execution.
• Mentor and guide junior members of the social media team and stay ahead of emerging social media trends and technologies.

Requirements

• Extensive experience (7+ years) in social media strategy, marketing, or a related field, with a proven track record of success.
• Deep understanding of social media platforms, algorithms, analytics, and advertising best practices.
• Exceptional strategic thinking, analytical skills, and ability to translate data into actionable insights.
• Demonstrated experience in managing large-scale social media campaigns and budgets.
• Strong leadership, communication, and presentation skills, comfortable presenting to senior stakeholders.

Benefits

• Highly competitive salary and bonus structure.
• Fully remote work arrangement with flexible hours.
• Comprehensive health, dental, and vision insurance.
• Generous allowance for home office setup and professional development.
• Opportunity to lead strategy for a prominent brand from anywhere.