Senior Sports Marketing Manager

About the Role

Our client is seeking an innovative and strategic Senior Sports Marketing Manager to lead their digital marketing efforts from a remote capacity. This pivotal role involves developing and executing comprehensive marketing campaigns that enhance brand visibility and engagement within the dynamic Leisure & Sports sector across the UK. You will be instrumental in shaping the brand's online presence, driving customer acquisition, and fostering a loyal community of sports enthusiasts. This is an exciting opportunity for a seasoned marketing professional to leverage their expertise in a fully remote setting, working with a forward-thinking organization that values creativity and performance in the London market.

Key Responsibilities

• Develop and implement data-driven, multi-channel marketing strategies to promote sports events, products, and services.
• Manage and optimize paid advertising campaigns across social media, search engines, and display networks to maximize ROI.
• Oversee content creation and social media engagement strategies to build brand awareness and community interaction.
• Analyze marketing campaign performance, track key metrics, and provide regular reports with actionable insights to stakeholders.
• Collaborate with internal teams, including sales and product development, to ensure marketing efforts align with business objectives.
• Stay abreast of industry trends, competitor activities, and emerging technologies in sports marketing.

Requirements

• Proven experience as a Sports Marketing Manager or similar senior marketing role, with a strong focus on digital channels.
• Demonstrated success in developing and executing impactful marketing campaigns for the Leisure & Sports industry.
• Proficiency in marketing analytics tools (e.g., Google Analytics, social media insights) and CRM software.
• Excellent understanding of SEO, SEM, social media marketing, and content marketing principles.
• Strong project management skills and the ability to manage multiple projects simultaneously in a remote environment.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits

• Competitive salary package with performance-based incentives.
• Opportunity to work remotely with flexible working hours.
• Generous allowance for professional development and training.
• Comprehensive health and wellness benefits package.
• Access to cutting-edge marketing tools and technologies.