Senior Technical Sales Manager

Senior Technical Sales Manager – Embedded Computing

UK Wide / Remote & Field Based £75,000 – £85,000 DOE + 20% Bonus + Company Car / Car Allowance Permanent

Are you an experienced Technical Sales Manager with a background in embedded computing hardware and a track record of leading and developing technical sales teams?

This is a senior opportunity to take responsibility for an established Embedded Computing business, leading a team of technical sales professionals while driving commercial growth across the UK.

This is hardware focused, not software or SaaS. We are looking for someone who genuinely understands the embedded computing market and has sold solutions such as embedded computing platforms, boards and systems, industrial displays, Panel PCs, edge computing hardware, rugged systems, racks, enclosures and power supplies.

The Role

You’ll take ownership of the commercial performance and growth of the Embedded Computing business, with responsibility for revenue, gross margin, pipeline development and new business.

You’ll also lead, coach and develop an established technical sales team, creating a strong commercial culture focused on customer engagement, design-in opportunities and sustainable revenue growth.

Your role will include:

• Leading and developing the Embedded Computing sales team
• Owning revenue, gross margin and growth targets
• Developing and delivering the UK sales and growth strategy
• Identifying new markets, customers and design-in opportunities
• Developing existing strategic accounts and winning new business
• Working with customers to understand applications and develop technical solutions
• Building senior relationships with OEMs, customers, suppliers and technology partners
• Supporting the team with complex technical and commercial opportunities
• Managing pipeline, forecasting and commercial performance
• Working across sectors including Industrial, Aerospace & Defence, Medical, Transportation, Marine and AgriTech

What We’re Looking For as a Technical Sales Manager

This is where I’d be quite firm to reduce the irrelevant CVs:

• Proven technical sales experience within embedded computing hardware, electronics or closely related industrial technology
• Strong knowledge of embedded computing platforms, boards and systems, displays/Panel PCs, edge computing, rugged systems and associated hardware
• Experience selling products requiring technical design-in and manufacture
• Proven experience leading and developing a technical sales team
• Strong commercial background with responsibility for sales, revenue, margin and growth
• Experience developing new business as well as growing existing accounts
• Comfortable working with engineers and technical teams as well as senior commercial decision makers
• Engineering, electronics, computing or relevant technical/commercial background
• Full UK driving licence
• British passport holder due to MOD contracts

What’s On Offer for our Technical Sales Manager role?

• £75,000 – £85,000 salary depending on experience
• 20% performance-related bonus
• Company car or car allowance
• Pension
• Life Assurance
• Income Protection
• Fully remote / field-based UK role
• Opportunity to lead and grow an established technical sales function

You can be based anywhere in the UK, with travel to customers and occasional visits to the Reading/Wokingham area