Senior Trade Marketing Manager

Ready to shape the future strategy of Trade Marketing for one of the world's most recognised drink brands?

The Advocate Group is proud to be partnering with a global leader within the drinks industry in their search for a Senior Trade Marketing Manager.

Sitting within the wider Commercial Strategy & Development division, this person will be responsible for defining the retail execution strategy across the EMEA&O region.

Leading a high-performing team, you'll shape the long-term Trade Marketing vision, influence how their portfolio is brought to life across diverse retail environments and international markets, and partner with senior stakeholders to accelerate commercial growth through best-in-class retail execution.

Key Responsibilities

• Define and lead the Trade Marketing strategy across the EMEA&O region, creating the framework for world-class retail execution.
• Lead, coach and develop a high-performing team, building capability and future leaders.
• Own annual Trade Marketing planning, translating commercial priorities into impactful execution across international markets.
• Drive strategic initiatives that elevate retail execution and shape the future of the shopper experience.
• Partner with senior stakeholders across Commercial, Marketing, NPD, Operations and Legal to deliver integrated go-to-market strategies.
• Influence executive decision-making through strategic recommendations, performance insights and continuous improvement.

About You

• Trade, Shopper or Retail Marketing leadership experience within FMCG.
• A proven track record of leading, coaching and developing high-performing teams.
• A commercially minded strategic leader with the ability to influence senior stakeholders across a complex, international organisation.
• Experience operating across international or multi-market environments.
• Comfortable working in a fast-paced, entrepreneurial culture, balancing strategic thinking with commercial execution.

We are an equal opportunities employer and welcome applications from all suitably qualified individuals, regardless of race, sex, disability, religion or belief, sexual orientation or age.

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