SEO Specialist

About the Role

Our client is looking for a dedicated and knowledgeable SEO Specialist to join their team in Derby , operating under a hybrid work model. This role is vital for enhancing the online visibility and organic search performance of their e-commerce platform. You will be responsible for implementing and managing SEO strategies, including on-page and off-page optimization, technical SEO audits, and keyword research, to drive qualified traffic and improve search engine rankings. This position requires a proactive individual with a deep understanding of search engine algorithms and best practices, capable of contributing to our client's online growth in a dynamic market.

Key Responsibilities

• Conduct comprehensive keyword research and analysis to identify target search terms and opportunities.
• Perform on-page optimization, including meta tag optimization, content structuring, and internal linking.
• Implement off-page SEO strategies, such as link building and citation management.
• Conduct technical SEO audits to identify and resolve website issues impacting search performance.
• Monitor search engine rankings, website traffic, and conversion rates, reporting on key SEO metrics.
• Stay abreast of the latest SEO trends, algorithm updates, and industry best practices.

Requirements

• Proven experience in SEO, preferably within an e-commerce or digital marketing environment.
• Strong understanding of search engine algorithms, keyword research tools, and SEO best practices.
• Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
• Familiarity with website structure and technical SEO concepts.
• Ability to work effectively in a collaborative hybrid environment, balancing independent analysis with team communication.

Benefits

• Competitive salary package, commensurate with experience.
• Flexible hybrid working arrangements combining office and remote work.
• Opportunities for continuous learning and professional development in SEO.
• Access to industry-leading SEO tools and resources.
• A supportive and innovative team culture.