Social Media Executive

About the Role

Our client is seeking an enthusiastic and creative Social Media Executive to join their vibrant team in Birmingham . This role is crucial for enhancing the company's online visibility and engagement across key social platforms. You will be responsible for developing engaging content, managing community interactions, and implementing social media strategies that align with overall marketing objectives. This is a fantastic opportunity for a budding social media professional to gain hands-on experience and contribute directly to brand growth within a dynamic retail environment.

Key Responsibilities

• Create, schedule, and publish engaging and original content across various social media platforms, including Instagram, Facebook, Twitter, and TikTok.
• Monitor social media channels for industry trends, customer inquiries, and competitor activity, responding promptly and professionally.
• Engage with the online community, fostering positive relationships and building brand advocacy through proactive interaction.
• Assist in the development and execution of social media campaigns and promotions to drive brand awareness and traffic.
• Analyze social media performance metrics, providing regular reports on engagement, reach, and follower growth.
• Collaborate with the marketing team to ensure social media content is aligned with broader marketing campaigns and brand messaging.

Requirements

• Proven experience as a Social Media Executive or similar role, with a passion for digital marketing.
• Excellent understanding of major social media platforms and their respective best practices.
• Strong written and verbal communication skills, with a creative flair for content creation.
• Familiarity with social media management tools and basic analytics.
• Ability to work effectively as part of a team in our Birmingham office.

Benefits

• Competitive starting salary.
• Opportunities for career progression within the marketing department.
• Pension scheme contributions.
• Staff purchase discounts.
• A friendly and supportive team atmosphere in the heart of Birmingham .