Social Media Manager - E-commerce Focus

About the Role

Our client is seeking an experienced Social Media Manager to spearhead their online presence and drive engagement for their e-commerce operations based in Coventry . This role is pivotal in translating brand strategy into compelling social media narratives that resonate with target audiences and boost online sales. You'll be at the forefront of managing our digital voice, crafting impactful campaigns, and fostering a vibrant online community. The ideal candidate is a creative storyteller with a deep understanding of social media trends and their application within the e-commerce landscape.

Key Responsibilities

• Develop, implement, and manage social media strategies that align with e-commerce goals and brand objectives.
• Create, curate, and schedule engaging content across all relevant social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest).
• Monitor social media channels for customer inquiries, comments, and reviews, responding promptly and professionally.
• Analyze social media performance metrics, providing regular reports on engagement, reach, and conversion rates from social campaigns.
• Collaborate with the marketing and sales teams to ensure brand consistency and integrate social media efforts with broader campaigns.
• Stay updated with the latest social media best practices, tools, and emerging platforms relevant to the online retail sector .

Requirements

• Demonstrable experience as a Social Media Manager , with a strong portfolio showcasing success in e-commerce.
• In-depth knowledge of major social media platforms, their algorithms, and advertising capabilities.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Excellent written and verbal communication skills, with a flair for creative content creation.
• Ability to thrive in a dynamic, hands-on environment in Coventry .

Benefits

• Competitive annual salary with opportunities for growth.
• Comprehensive health and wellness benefits package.
• Generous staff discount on company products.
• Regular team social events and a positive work environment.
• Professional development opportunities to enhance your skills.