Social Media Manager - E-commerce Growth

About the Role

Our client is seeking an experienced and strategic Social Media Manager focused on driving e-commerce growth, to work remotely. This role is responsible for developing and executing innovative social media strategies that increase brand awareness, customer engagement, and direct online sales. You will manage all aspects of the company's social media presence, from content creation and community management to paid social advertising and performance analysis. This is an ideal opportunity for a creative and results-oriented social media expert to make a significant impact on a growing e-commerce business.

Key Responsibilities

• Develop and implement a comprehensive social media strategy aligned with e-commerce sales goals and brand objectives.
• Create, curate, and schedule engaging, high-quality content across all relevant social media platforms (e.g., Instagram, Facebook, Pinterest, TikTok).
• Manage and optimize paid social media advertising campaigns to drive traffic, leads, and sales, ensuring efficient budget allocation.
• Monitor social media trends, analytics, and competitor activity to identify new opportunities and adapt strategies.
• Engage with the online community, respond to customer inquiries, and foster positive brand sentiment.
• Collaborate with the e-commerce and marketing teams to ensure cohesive campaign execution and track performance against KPIs.

Requirements

• Proven track record of success in social media management, with a strong focus on e-commerce sales growth.
• In-depth knowledge of various social media platforms, their algorithms, and best practices for business engagement.
• Experience managing paid social media campaigns, including ad creation, targeting, and budget optimization.
• Proficiency in social media analytics tools and the ability to derive actionable insights from data.
• Excellent written and verbal communication skills, with a creative flair for content creation.

Benefits

• Competitive salary and performance-based incentives for achieving growth targets.
• Fully remote work arrangement, offering maximum flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance coverage.
• Generous paid time off and opportunities for professional development.
• Be part of a forward-thinking company culture that values innovation and digital expertise.