Social Media Manager

About the Role

Our client seeks a creative and strategic Social Media Manager to lead their online community engagement and brand presence in Southampton . This role is essential for building and nurturing relationships with customers across various social platforms, driving brand awareness, and supporting e-commerce sales objectives. You will be responsible for developing content calendars, executing campaigns, and analyzing performance to ensure our social media efforts are impactful and aligned with business goals. This is a key position within the marketing team, offering the chance to make a tangible difference.

Key Responsibilities

• Develop, implement, and manage a comprehensive social media strategy that aligns with marketing goals.
• Create engaging, high-quality content (text, images, video) tailored for each social media platform.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Respond to comments, messages, and inquiries in a timely and professional manner, fostering a positive community environment.
• Track, analyze, and report on social media performance metrics, providing insights and recommendations for optimization.

Requirements

• Proven experience as a Social Media Manager or similar role, preferably in e-commerce .
• Excellent copywriting, editing, and visual content creation skills.
• Demonstrated understanding of social media KPIs and analytics tools (e.g., Facebook Insights, Instagram Analytics).
• Experience with social media management tools (e.g., Hootsuite, Buffer).
• Strong knowledge of current social media best practices and trends.

Benefits

• Competitive salary based on experience and qualifications.
• Hybrid working arrangements offering flexibility.
• Opportunities for professional development and attending industry events.
• Generous employee discount on the company's e-commerce products.
• A collaborative team culture in a well-established business located in Southampton .