Social Media Marketing Executive

About the Role

Our client is looking for an innovative and driven Social Media Marketing Executive to join their dynamic marketing team in Manchester . This role is crucial for developing and executing engaging social media strategies that enhance brand presence, foster community engagement, and drive measurable results across key platforms. You will be responsible for content creation, campaign management, and performance analysis, working closely with the broader marketing department to align social media efforts with overarching business objectives. This is an excellent opportunity for a social media savvy individual to contribute to a growing brand in a vibrant city known for its creative industries.

Key Responsibilities

• Develop and implement effective social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create compelling and shareable content, including graphics, videos, and written posts, tailored to each platform and audience.
• Manage social media communities, respond to comments and messages, and foster positive engagement.
• Monitor social media trends, competitor activity, and relevant industry news to identify opportunities.
• Analyze social media performance metrics, track KPIs, and report on campaign effectiveness to the marketing team.
• Collaborate with the wider marketing team on integrated campaigns and brand messaging.

Requirements

• Proven experience in social media marketing, content creation, and community management.
• Strong understanding of various social media platforms, their algorithms, and best practices.
• Proficiency in using social media management and analytics tools.
• Excellent written and verbal communication skills, with a creative flair.
• Ability to work independently and as part of a team in a fast-paced environment.
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.

Benefits

• Competitive salary with regular performance reviews.
• Hybrid working arrangement providing work-life balance.
• Access to ongoing training and professional development in digital marketing.
• Comprehensive benefits package including health insurance and pension contributions.
• Dynamic and collaborative work environment in Manchester .