Social Media Marketing Manager

About the Role

Our client is seeking a strategic and creative Social Media Marketing Manager to lead their social media presence. This is a fully remote position, empowering you to craft and execute impactful social media strategies from anywhere in the UK. You will be responsible for driving brand awareness, engagement, and conversions through innovative social campaigns. This role requires a deep understanding of platform dynamics, audience behaviour, and the ability to translate business objectives into compelling social media narratives that resonate with our client's target markets.

Key Responsibilities

• Develop and execute a comprehensive social media marketing strategy aligned with overall business and marketing objectives.
• Manage and oversee all company social media accounts, including content creation, scheduling, and publishing.
• Analyze social media performance metrics, generate insights, and provide regular reports to stakeholders.
• Lead community management efforts, fostering engagement, responding to user inquiries, and managing brand reputation.
• Stay current with social media trends, new platforms, and best practices to continuously optimize strategy.
• Collaborate with cross-functional teams to ensure brand consistency and integrated campaign execution across all digital touchpoints.

Requirements

• Minimum of 5 years of experience in social media marketing or management, with a proven track record of successful campaign execution.
• Expertise in developing and implementing data-driven social media strategies that drive engagement and ROI.
• In-depth knowledge of major social media platforms (e.g., Facebook, Instagram, X, LinkedIn, TikTok) and their advertising capabilities.
• Strong content creation, copywriting, and visual storytelling skills.
• Proficiency with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
• Excellent leadership, communication, and project management skills, ideally within a remote setting.

Benefits

• Competitive salary and performance-based bonuses.
• Fully remote working environment with flexible hours.
• Comprehensive health, dental, and vision insurance.
• Generous professional development opportunities and training budgets.
• Opportunity to shape and grow a significant brand presence online.