Social Media Strategist & Content Creator (Remote)

About the Role

Our client is seeking a highly creative and strategic Social Media Strategist & Content Creator to join their dynamic team. This is a completely remote role, empowering you to contribute from anywhere in the UK. You will be responsible for developing engaging social media content, defining our brand's voice online, and implementing innovative strategies to increase audience engagement and brand loyalty. This position is ideal for a storyteller with a passion for social media, a keen eye for detail, and the ability to translate marketing objectives into compelling digital narratives. You will be a key player in shaping our online identity and fostering a vibrant community around our brand.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with business goals and target audience.
• Create, curate, and manage all published content (images, video, written) across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, Pinterest).
• Monitor social media trends, tools, and applications, and apply that knowledge to increase the effectiveness of social media content and campaigns.
• Engage with followers, respond to comments and messages, and foster a positive online community.
• Analyze social media performance metrics, providing insights and recommendations for continuous improvement.
• Collaborate with marketing, sales, and product development teams to ensure brand consistency and integrated campaign execution.

Requirements

• Proven work experience as a Social Media Strategist or similar role, with a strong portfolio of engaging content.
• Excellent content creation skills, including copywriting, graphic design (e.g., Adobe Creative Suite, Canva), and video editing.
• Demonstrable experience managing multiple social media platforms and growing an online audience.
• In-depth knowledge of social media analytics tools and the ability to interpret data.
• Strong understanding of current social media best practices and emerging trends.
• Excellent communication, collaboration, and organizational skills, suited for a remote work environment.

Benefits

• Competitive salary and potential for performance bonuses.
• Fully remote working arrangement.
• Professional development budget for courses and conferences.
• Generous holiday entitlement.
• Opportunity to shape the online presence of a growing brand.