Sports Marketing Manager

About the Role

Our client is seeking an innovative and results-driven Sports Marketing Manager to spearhead marketing initiatives within the dynamic Leisure & Sports sector in London . You will be instrumental in developing and executing comprehensive marketing strategies that enhance brand visibility, engage target audiences, and drive participation in sporting events and activities. This role offers a fantastic opportunity to work within a vibrant industry, collaborating with various stakeholders to create impactful campaigns that resonate with sports enthusiasts across the UK, contributing to the growth and success of our client's sports portfolio in a hybrid working environment that balances office collaboration with remote flexibility.

Key Responsibilities

• Develop and implement integrated marketing campaigns across digital, social media, print, and event platforms to promote sports offerings.
• Conduct market research and competitor analysis to identify new opportunities and trends in the sports marketing landscape.
• Manage relationships with media partners, sponsors, and relevant sporting bodies to secure valuable collaborations and endorsements.
• Oversee the creation of engaging marketing content, including website copy, social media posts, press releases, and promotional materials.
• Track and analyze campaign performance metrics, providing regular reports on ROI and key insights for optimization.
• Organize and manage promotional events, tournaments, and community engagement initiatives to foster brand loyalty and participation.

Requirements

• Proven track record with 5+ years of experience in marketing management , preferably within the sports or leisure industry.
• Strong understanding of digital marketing tools, SEO, SEM, social media management, and analytics platforms.
• Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Exceptional written and verbal communication skills, with a keen eye for detail in content creation and brand messaging.
• Demonstrated experience in budget management and performance reporting.
• A passion for sports and a deep understanding of the UK sports market are essential.

Benefits

• Competitive annual salary with performance-related bonuses.
• Hybrid working model offering flexibility between office and remote work.
• Generous annual leave allowance and company holidays.
• Opportunities for professional development and attending major sporting events.
• Access to company sports facilities and wellness programs.