Trade Marketing Executive

About the Role

Our client is looking for an enthusiastic and creative Trade Marketing Executive to join their dynamic team in Manchester , focusing on the FMCG market. This role is key in developing and executing in-store and online marketing initiatives that drive sales and enhance brand presence at the point of purchase. You will work closely with the sales team and external partners to create compelling trade promotions, manage point-of-sale materials, and analyze the effectiveness of trade marketing activities. This is a fantastic opportunity for an individual with a passion for marketing and a keen eye for retail execution to build their career within a leading FMCG organization.

Key Responsibilities

• Develop and implement effective trade marketing plans and promotions to support sales objectives.
• Manage the design, production, and distribution of point-of-sale (POS) materials.
• Analyze sales data and campaign performance to measure effectiveness and identify areas for improvement.
• Collaborate with the sales team to ensure consistent brand representation in retail environments.
• Manage relationships with creative agencies and print suppliers for trade marketing execution.
• Stay updated on industry trends and competitor activities in trade marketing.

Requirements

• Bachelor's degree in Marketing, Business, or a related discipline.
• 2-3 years of experience in trade marketing or a similar marketing role, preferably within FMCG .
• Strong understanding of retail environments and shopper marketing principles.
• Excellent project management and organizational skills.
• Proficiency in data analysis and reporting tools.

Benefits

• Competitive salary and potential for annual bonus.
• Comprehensive health and dental coverage.
• Company pension plan.
• Structured training and development programs.
• A collaborative and supportive team environment.