Area Sales Manager

About the Role

Our client is seeking a highly motivated and experienced Area Sales Manager to lead sales efforts across the Plymouth region for their FMCG product portfolio. This role involves managing a team of sales representatives, developing sales strategies, and driving revenue growth within the territory. You will be responsible for achieving sales targets, building strong customer relationships with retailers and distributors, and ensuring excellent brand representation. This is a pivotal opportunity for a sales leader to shape market presence in the South West.

Key Responsibilities

• Develop and execute effective sales plans to achieve ambitious sales targets in the Plymouth area.
• Lead, coach, and motivate a team of sales representatives to maximize their performance.
• Identify and develop new business opportunities with key accounts and potential clients.
• Manage and nurture relationships with existing customers, ensuring high levels of satisfaction.
• Monitor market trends, competitor activities, and customer feedback to adapt strategies.
• Prepare and present regular sales reports to senior management, outlining performance and forecasts.

Requirements

• Proven track record in sales management, ideally with experience in FMCG.
• Demonstrated ability to lead and inspire a sales team.
• Strong understanding of sales principles, market dynamics, and customer relationship management.
• Excellent negotiation, communication, and presentation skills.
• Proficiency in CRM software and sales analysis tools.
• Full UK driving license and ability to travel extensively within the Plymouth territory.

Benefits

• Attractive base salary with a lucrative commission and bonus structure.
• Company vehicle provided for business travel.
• Comprehensive training and ongoing professional development programs.
• Private medical insurance and company pension plan.
• A challenging and rewarding role within a leading FMCG company in Plymouth .