Brand Manager

About the Role

Our client is seeking an experienced and strategic Brand Manager to oversee and elevate their brand presence in Oxford . You will be responsible for developing and executing brand strategies that enhance market positioning, drive consumer engagement, and ensure brand consistency across all touchpoints. This role requires a deep understanding of market dynamics, consumer behavior, and marketing best practices to build and maintain a strong, recognizable brand identity.

Key Responsibilities

• Develop and implement comprehensive brand strategies to achieve business objectives and market share growth.
• Oversee all brand communication, advertising, and promotional activities.
• Conduct market research and analyze consumer insights to identify opportunities and threats.
• Collaborate with marketing, sales, and product development teams to ensure cohesive brand messaging.
• Manage the brand budget, track ROI, and report on brand performance metrics.
• Ensure brand consistency in all internal and external communications and materials.

Requirements

• Proven experience as a Brand Manager or in a similar marketing leadership role.
• Demonstrable success in developing and executing brand strategies.
• Strong understanding of marketing principles, market research, and consumer behavior.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in project management and budget oversight.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits

• Competitive salary and performance-based bonuses.
• Opportunity to work in the historic city of Oxford .
• Comprehensive health, dental, and vision insurance.
• Generous holiday entitlement and pension scheme.
• Professional development programs and career advancement opportunities.