Content Marketing Manager

About the Role

Our client is looking for a creative and experienced Content Marketing Manager to join their vibrant marketing team in Leeds . This role is central to developing and executing a content strategy that resonates with our target audience, drives organic traffic, and establishes thought leadership. You will be responsible for planning, creating, and distributing high-quality content across various platforms, including blogs, social media, and email newsletters. The ideal candidate will have a passion for storytelling and a deep understanding of how content fuels customer engagement and business growth in the Leeds market.

Key Responsibilities

• Develop and manage a comprehensive content calendar aligned with marketing objectives and target audience needs.
• Create engaging and SEO-optimized content, including blog posts, articles, case studies, white papers, and social media updates.
• Oversee the editing and proofreading process to ensure all content is accurate, well-written, and adheres to brand guidelines.
• Collaborate with designers and other marketing team members to produce visually appealing and effective content assets.
• Distribute content across relevant channels, including social media, email marketing, and third-party publications.
• Analyze content performance metrics and use insights to refine the content strategy and improve engagement.

Requirements

• 3-5 years of experience in content marketing, copywriting, or editorial roles.
• Proven ability to create high-quality, engaging content for various platforms and audiences.
• Strong understanding of SEO best practices and how to optimize content for search engines.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Experience with content management systems (CMS) like WordPress and familiarity with SEO tools.
• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

Benefits

• Competitive salary commensurate with experience.
• Hybrid working model offering flexibility between home and our Leeds office.
• Health, dental, and vision insurance coverage.
• Opportunities for continuous learning and professional development in content strategy.
• A creative and collaborative work environment focused on producing impactful content.