Content Marketing Manager

About the Role

Our client is looking for a strategic and creative Content Marketing Manager to join their team in Reading . This role is pivotal in developing and executing a compelling content strategy that drives engagement, generates leads, and strengthens brand authority. You will oversee the creation of high-quality content across multiple platforms, including blogs, social media, whitepapers, and case studies. This is an exciting opportunity to lead content initiatives within a growing company, leveraging your expertise to tell impactful stories and connect with target audiences. The role offers a hybrid working model, providing flexibility and collaboration.

Key Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business goals.
• Oversee the creation, editing, and distribution of engaging content across various channels.
• Manage the editorial calendar, ensuring timely delivery of high-quality content.
• Conduct keyword research and SEO analysis to optimize content for search engines.
• Analyze content performance metrics and provide insights for continuous improvement.
• Collaborate with marketing, sales, and product teams to ensure content effectiveness.

Requirements

• Proven experience as a Content Marketing Manager or similar role.
• Demonstrable success in developing and executing content strategies that drive results.
• Excellent writing, editing, and storytelling skills.
• Strong understanding of SEO, content distribution, and analytics tools.
• Experience with CMS platforms and marketing automation software.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

Benefits

• Competitive salary and performance-based bonuses.
• Hybrid working model offering flexibility and in-office collaboration in Reading .
• Opportunities for professional development and leadership growth.
• Creative and dynamic work environment.
• Comprehensive benefits package, including health and pension.