Content Marketing Specialist

About the Role

Our client is seeking a creative and detail-oriented Content Marketing Specialist to contribute to their marketing strategy from Leeds . You will be responsible for creating compelling and valuable content across various platforms to attract, engage, and retain our target audience. This role offers the chance to work with a dynamic team, develop innovative content strategies, and make a tangible impact on brand awareness and lead generation, fostering a culture of content excellence and continuous improvement.

Key Responsibilities

• Develop and execute a content calendar aligned with marketing goals and audience needs.
• Write, edit, and proofread engaging content for blogs, websites, social media, email campaigns, and marketing materials.
• Conduct keyword research and optimize content for search engines (SEO).
• Collaborate with designers to create visually appealing content assets, such as infographics and videos.
• Analyze content performance metrics and use insights to refine content strategy.
• Stay informed about industry trends and competitor content strategies.

Requirements

• Proven experience as a Content Marketing Specialist or similar role.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Proficiency in SEO best practices and content optimization techniques.
• Experience with content management systems (CMS) and marketing automation platforms.
• Ability to work independently and manage multiple projects effectively.
• Bachelor's degree in Marketing, English, Communications, or a related field.

Benefits

• Competitive salary and performance incentives.
• Flexible working arrangements, including remote options.
• Opportunities for professional growth and development.
• Comprehensive health and dental coverage.
• A supportive and collaborative team environment focused on creativity in Leeds .