Content Marketing Specialist

About the Role

Our client is seeking a creative and data-driven Content Marketing Specialist to join their team in Nottingham . This hybrid role involves conceptualizing, creating, and distributing compelling content across various digital channels to attract and engage target audiences. You will play a key role in developing content strategies, managing editorial calendars, and analyzing content performance to drive business goals. This is an excellent opportunity to contribute to impactful marketing initiatives within a dynamic and collaborative work environment.

Key Responsibilities

• Develop and execute content marketing strategies aligned with business objectives and audience needs.
• Create high-quality, engaging content for blogs, websites, social media, email campaigns, and other marketing materials.
• Manage the editorial calendar, ensuring timely delivery of content across all platforms.
• Collaborate with designers, video producers, and other content creators to develop multimedia assets.
• Analyze content performance using analytics tools (e.g., Google Analytics) and identify areas for improvement.
• Optimize content for search engines (SEO) to increase organic visibility and traffic.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• 2-3 years of experience in content marketing, content creation, or digital marketing.
• Strong writing, editing, and storytelling skills with a portfolio of published work.
• Familiarity with content management systems (CMS) and SEO best practices.
• Experience with social media platforms and digital marketing tools.
• Ability to work effectively in a hybrid setting and collaborate with cross-functional teams.

Benefits

• Competitive salary package based on experience and qualifications.
• Hybrid work model offering a blend of office and remote flexibility.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and company holidays.
• Opportunities for professional growth and skill development in content marketing.