CRM MarTech Lead: Personalisation & Segmentation

Crypto Pro Network is looking for a skilled CRM MarTech Manager to enhance our Global CRM team's capabilities. Your role will involve leading the MarTech function by managing essential tools such as the CDP and analytics platforms, and ensuring the execution of sophisticated segmentation and personalization strategies.

The ideal candidate will have over 5 years of hands-on experience in managing CDP and CRM tools in a high-growth context, with proven results in driving customer retention and engagement.

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