Digital Campaign Manager

About the Role

Our client is seeking a data-driven and results-oriented Digital Campaign Manager to lead their online marketing efforts in a fully remote capacity. This role is critical for planning, executing, and optimizing digital advertising campaigns across various channels to achieve key performance indicators. You will manage budgets, analyze campaign data, and work closely with creative and content teams to ensure successful campaign delivery. If you excel at driving measurable growth through digital advertising and thrive in a remote-first environment, this opportunity is for you.

Key Responsibilities

• Plan, execute, and manage integrated digital marketing campaigns across platforms like Google Ads, social media, and display networks.
• Develop and manage campaign budgets, ensuring maximum return on investment (ROI).
• Monitor campaign performance, analyze data using tools like Google Analytics, and provide regular reports with actionable insights.
• Conduct A/B testing on ad copy, creatives, and landing pages to optimize campaign effectiveness.
• Collaborate with content creators and designers to develop compelling ad assets and landing pages.
• Stay current with the latest digital advertising trends, technologies, and best practices.

Requirements

• Proven experience as a Digital Campaign Manager , PPC Specialist, or similar role.
• Demonstrable success in managing and optimizing paid advertising campaigns (SEM, social media ads, display).
• Strong proficiency with Google Ads , Facebook Ads Manager, and other advertising platforms.
• Expertise in using web analytics tools, particularly Google Analytics.
• Excellent analytical, problem-solving, and project management skills.
• Bachelor's degree in Marketing, Business, or a related field, or equivalent professional experience.

Benefits

• Competitive salary and performance-based bonuses.
• Fully remote position offering excellent flexibility and work-life balance.
• Comprehensive health, dental, and vision coverage.
• Generous paid time off and company holidays.
• Opportunities for professional development and certifications.
• A collaborative and supportive virtual team environment.