Digital Content Strategist - Museums & Heritage

About the Role

Our client is seeking a strategic and creative Digital Content Strategist to enhance the online presence of Museums & Heritage institutions in Bradford . This role is central to developing engaging digital narratives that connect audiences with history, art, and culture. You will be responsible for planning, creating, and managing compelling digital content across various platforms, including websites, social media, and virtual exhibitions. Working within a dedicated team, you will help make cultural heritage accessible and engaging for a wider audience, leveraging your expertise in digital storytelling and content management. This position is based at our client's office in Bradford , fostering a collaborative in-person environment.

Key Responsibilities

• Develop and execute a comprehensive digital content strategy aligned with the goals of museums and heritage sites .
• Create engaging and informative content, including written articles, social media posts, videos, and interactive elements.
• Manage content calendars and ensure timely publication across all digital channels.
• Analyze website and social media performance metrics to optimize content strategy and engagement.
• Collaborate with curators, researchers, and marketing teams to translate exhibits and collections into compelling digital stories.
• Oversee the maintenance and updating of digital archives and online collections.

Requirements

• Proven experience in digital content strategy , content creation, and content management.
• Demonstrable understanding of audiences within the museums and heritage sector .
• Excellent writing, editing, and communication skills with a strong narrative sensibility.
• Experience with CMS platforms, social media management tools, and analytics software.
• Ability to work effectively in a team and manage multiple projects simultaneously.
• A passion for history, art, and cultural preservation.

Benefits

• Competitive salary commensurate with experience.
• Opportunities to work with prestigious cultural institutions .
• Professional development support and training.
• A collaborative work environment focused on sharing knowledge and passion for heritage.
• Company-sponsored events and team-building activities.