Digital Content Strategist

About the Role

Our client is seeking a creative and analytical Digital Content Strategist to lead their content initiatives in a fully remote capacity. This role is crucial for developing compelling narratives and engaging content across all digital channels to drive brand awareness and audience engagement. You will be responsible for shaping the content calendar, overseeing content creation, and ensuring all outputs align with the company's strategic goals and brand voice. This is an exciting opportunity for a seasoned content professional to take ownership of digital storytelling from a remote setting, fostering a culture of creativity and data-driven decision-making.

Key Responsibilities

• Develop and execute a comprehensive digital content strategy aligned with marketing and business objectives.
• Create engaging and SEO-friendly content for websites, blogs, social media, and email campaigns.
• Manage the content calendar, ensuring timely delivery of high-quality assets.
• Analyze content performance using web analytics and provide actionable insights for optimization.
• Collaborate with design, marketing, and product teams to ensure brand consistency and messaging.
• Stay abreast of digital marketing trends and best practices to innovate content approaches.

Requirements

• Minimum of 4 years of experience in digital content strategy , content marketing, or related field.
• Proven ability to create compelling written and visual content for diverse digital platforms.
• Strong understanding of SEO principles, content management systems (CMS), and analytics tools (e.g., Google Analytics).
• Excellent project management skills and experience working with remote teams.
• Bachelor's degree in Marketing, Communications, Journalism, or a relevant discipline.
• Exceptional storytelling and communication skills tailored for digital mediums.

Benefits

• Competitive salary with remote work flexibility.
• Comprehensive health, dental, and vision benefits package.
• Generous home office stipend for setting up a productive remote workspace.
• Opportunities for professional development and attending virtual conferences.
• A collaborative and supportive remote team environment.