Digital Marketing Executive - E-commerce Focus

About the Role

Our client is seeking an enthusiastic and results-oriented Digital Marketing Executive to join their team in Newcastle upon Tyne . This role is critical in driving online sales and enhancing brand awareness through expertly crafted digital campaigns. You will be responsible for executing strategies across various digital channels, with a strong emphasis on e-commerce platforms and social media engagement. The ideal candidate will have a passion for digital trends and a knack for creating compelling online content that resonates with target audiences. You'll work within a supportive department that encourages innovation and offers ample opportunities for professional growth in the fast-paced world of digital commerce.

Key Responsibilities

• Execute digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising.
• Create engaging and optimized content for the company website, social media channels, and online advertisements.
• Monitor campaign performance using analytics tools, providing regular reports on key metrics and ROI.
• Assist in the management of the company's e-commerce storefront, ensuring product information is accurate and up-to-date.
• Collaborate with the marketing team on new campaign ideas and strategies to reach and convert customers.
• Conduct market research to identify new opportunities and understand competitor activities.

Requirements

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• 1-2 years of experience in digital marketing, with a focus on e-commerce or social media.
• Proficiency with digital marketing tools such as Google Analytics, social media management platforms, and email marketing software.
• Strong written and verbal communication skills, with an eye for detail.
• Ability to work effectively both independently and as part of a team in a Newcastle upon Tyne based office.
• Basic understanding of HTML/CSS is a plus.

Benefits

• Competitive starting salary and potential for annual bonuses.
• Access to state-of-the-art marketing tools and technologies.
• Opportunities for training and certification in digital marketing disciplines.
• Pension scheme and other standard employment benefits.
• A vibrant and collaborative office environment in Newcastle upon Tyne .