Digital Marketing Executive

About the Role

Our client is seeking a motivated and adaptable Digital Marketing Executive to bolster their marketing efforts in Bradford . This role involves supporting the implementation and execution of various digital marketing campaigns aimed at enhancing brand presence, driving website traffic, and engaging with customer segments. You will work across a range of digital channels, contributing to content creation, social media management, and performance analysis. This is an excellent opportunity for an ambitious marketing professional looking to grow their skills and make a tangible impact within a supportive team environment that values innovation and collaboration in West Yorkshire .

Key Responsibilities

• Assist in the development and execution of digital marketing strategies across SEO, SEM, social media, email, and display advertising.
• Create and schedule engaging content for social media platforms, ensuring brand consistency and audience engagement.
• Support the management of email marketing campaigns, including list segmentation, content creation, and performance tracking.
• Monitor website performance and social media analytics, assisting in the generation of reports on key metrics.
• Conduct market research to identify trends, competitor activities, and opportunities for campaign improvement.
• Collaborate with internal teams and external agencies on various marketing projects.

Requirements

• Previous experience in a digital marketing role or a relevant internship.
• Familiarity with digital marketing channels such as SEO, SEM, social media, and email marketing.
• Basic understanding of analytics tools like Google Analytics.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite and familiarity with marketing software.
• Bachelor's degree in Marketing, Business, Communications, or a related field.

Benefits

• Competitive salary reflecting experience and skills.
• Flexible hybrid working model combining office and remote work.
• Comprehensive health and wellness benefits.
• Generous holiday entitlement and paid time off.
• Support for professional development and continuous learning.
• A friendly and collaborative team atmosphere in Bradford .