Digital Marketing Executive

About the Role

Our client is seeking an enthusiastic and detail-oriented Digital Marketing Executive to join their vibrant team in Coventry . This role is crucial in supporting the execution of various digital marketing campaigns designed to increase brand awareness and drive lead generation. You will work closely with the marketing manager to implement strategies across multiple online platforms, learning and growing within a dynamic marketing department. This is an excellent entry to mid-level opportunity for an aspiring marketer to gain hands-on experience in a fast-paced environment.

Key Responsibilities

• Assist in the development and execution of social media strategies, including content creation and community management.
• Support search engine optimization (SEO) efforts by conducting keyword research and monitoring website performance.
• Help manage and execute email marketing campaigns, including content writing and list segmentation.
• Monitor digital advertising campaigns, track key metrics, and assist in performance reporting.
• Contribute to the creation of engaging marketing content for blogs, websites, and other digital channels.
• Conduct market research to identify new opportunities and track competitor activities.

Requirements

• Some experience in a marketing role or a relevant internship is advantageous.
• Familiarity with major social media platforms (Facebook, Instagram, LinkedIn, Twitter).
• Basic understanding of SEO principles and digital advertising concepts.
• Excellent written and verbal communication skills.
• Proficiency in using Microsoft Office Suite, particularly Excel and PowerPoint.
• A proactive attitude and a willingness to learn and adapt quickly.

Benefits

• Competitive starting salary with regular performance reviews.
• Opportunities for training and professional certifications.
• Generous holiday allowance and company pension scheme.
• A supportive and collaborative office environment in Coventry .
• Access to the latest marketing tools and technologies.