Digital Marketing Lead

About the Role

Our client is seeking a strategic and experienced Digital Marketing Lead to guide their digital initiatives from their Bristol office. This leadership role is responsible for developing and executing a cohesive digital marketing strategy encompassing SEO, SEM, social media, email marketing, and content creation. You will lead a small team, mentor junior marketers, and work closely with cross-functional departments to achieve ambitious growth targets. This is an exciting opportunity for a proven digital marketer to take ownership and drive significant impact in a collaborative environment.

Key Responsibilities

• Develop and implement a comprehensive digital marketing strategy aligned with business goals.
• Lead and mentor a team of digital marketing specialists, fostering their professional growth.
• Oversee the execution of SEO, SEM, social media, and email marketing campaigns.
• Analyze campaign performance data, identify trends, and provide strategic recommendations for optimization.
• Manage digital marketing budgets and ensure optimal allocation of resources for maximum ROI.
• Collaborate with other departments to ensure brand consistency and integrated marketing efforts.

Requirements

• Extensive experience in digital marketing , with a proven track record of success in developing and executing strategies.
• Demonstrated leadership experience, including managing and mentoring a marketing team.
• Expertise across various digital marketing channels, including SEO, SEM, social media, and email marketing.
• Strong analytical skills with proficiency in Google Analytics and other digital marketing tools.
• Excellent communication, strategic thinking, and problem-solving abilities.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits

• Competitive salary and significant performance-based bonuses.
• Opportunity to lead and shape digital marketing efforts within the company.
• Comprehensive health, dental, and vision insurance package.
• Generous paid time off and company-observed holidays in Bristol .
• Support for ongoing professional development and leadership training.