Digital PR Executive

About the Role

Our client is seeking a proactive and results-oriented Digital PR Executive to join their team, working entirely from a remote location. This role is dedicated to enhancing our client's online presence and reputation through strategic digital public relations initiatives. You will be responsible for building backlinks, managing online brand mentions, and collaborating with influencers to amplify our client's message. This is an exciting opportunity to contribute to impactful online campaigns and grow your career in digital PR within a supportive, remote-first culture. The ideal candidate is passionate about all things digital and eager to make a mark.

Key Responsibilities

• Develop and execute digital PR strategies to increase online visibility and brand authority.
• Identify and build relationships with relevant online publishers, bloggers, and influencers.
• Create compelling digital content, including press releases, guest posts, and social media updates.
• Manage and execute outreach campaigns to secure high-quality backlinks and media placements.
• Monitor online conversations and brand mentions, responding effectively to opportunities and issues.
• Analyze the performance of digital PR campaigns using relevant tools and metrics.

Requirements

• Proven experience as a Digital PR Executive or in a similar online marketing role.
• Demonstrated success in link building and online reputation management.
• Excellent outreach and communication skills, tailored for digital platforms.
• Proficiency in using SEO and digital PR tools (e.g., SEMrush, Ahrefs, BuzzSumo).
• Ability to work independently and manage projects effectively in a remote setting.
• A degree in Marketing, Communications, or a related field is beneficial.

Benefits

• Competitive salary based on experience and qualifications.
• Flexible working arrangements with a fully remote setup.
• Opportunities for professional development and upskilling in digital marketing.
• A supportive and collaborative online team environment.
• Contribution to innovative digital campaigns for a growing brand.