Open roleExternal
Digital PR Specialist
- coventry, west midlands, 14201, United Kingdom
- Permanent·Remote
- Full time
- £55,000 - £55,000 Per Annum
Job Description
About the Role
Our client is looking for a creative and results-oriented Digital PR Specialist to join their fully remote team. This role is central to amplifying the company's online presence and brand reputation through innovative digital PR campaigns. You will be responsible for developing and executing strategies that increase brand awareness, drive organic traffic, and build valuable backlinks. This is an ideal position for a digital-savvy PR professional who excels in a remote-first environment and thrives on leveraging digital channels to achieve strategic communication goals, working with a dynamic team dedicated to cutting-edge digital marketing.
Key Responsibilities
- Develop and execute data-driven digital PR strategies to increase online visibility and brand authority.
- Identify and build relationships with relevant online publications, bloggers, and influencers.
- Create engaging digital content, including press releases, blog posts, and social media updates.
- Manage outreach campaigns to secure high-quality backlinks and online mentions.
- Monitor online conversations, track media mentions, and analyse campaign performance using digital tools.
- Stay abreast of the latest trends in digital marketing, SEO, and online PR.
Requirements
- 2-4 years of experience in digital PR, online marketing, or a related field.
- Strong understanding of SEO principles and how they relate to PR efforts.
- Proficiency with digital PR tools, analytics platforms, and social media management.
- Excellent writing, editing, and communication skills tailored for online audiences.
- Demonstrated ability to work independently and collaboratively in a virtual team setting.
Benefits
- Competitive salary with potential for remote performance bonuses.
- Fully remote working arrangement, offering maximum flexibility.
- Comprehensive health, dental, and vision insurance coverage.
- Generous allowance for home office setup and professional development.
- Access to cutting-edge digital tools and continuous learning opportunities.