Digital PR Strategist

About the Role

Our client is seeking a forward-thinking and experienced Digital PR Strategist to join their innovative team, working entirely remotely. This role is central to driving online brand awareness, managing digital reputation, and executing cutting-edge digital PR campaigns. You will be responsible for leveraging digital channels, SEO principles, and content marketing to achieve significant media placements and enhance online visibility. This is an exceptional opportunity for a self-motivated individual to lead digital PR efforts from anywhere, contributing to a forward-thinking company culture that values remote collaboration and digital expertise.

Key Responsibilities

• Develop and implement comprehensive digital PR strategies focused on SEO, content marketing, and online reputation management.
• Identify and build relationships with online journalists, bloggers, and digital influencers.
• Create engaging digital content, including online press releases, blog posts, and social media updates.
• Conduct keyword research and implement on-page and off-page SEO tactics to improve search engine rankings.
• Monitor online conversations and manage the company's digital reputation proactively.
• Analyze digital campaign performance using analytics tools and provide actionable insights.

Requirements

• Minimum of 4 years of experience in digital PR, SEO, or content marketing.
• Proven success in securing online media placements and backlinks.
• Strong understanding of SEO best practices and keyword research tools.
• Excellent content creation and copywriting skills for digital platforms.
• Proficiency with web analytics platforms (e.g., Google Analytics).
• Bachelor's degree in Digital Marketing, Communications, or a related field.

Benefits

• Competitive remote salary and potential for bonuses.
• Fully remote work arrangement, offering ultimate flexibility.
• Access to online learning platforms for continuous skill development.
• Health and wellness programs tailored for remote employees.
• Collaborative and supportive virtual team environment.