E-commerce Content Strategist

About the Role

Our client is looking for a creative and strategic E-commerce Content Strategist to join their growing team, operating entirely remotely. This role is pivotal in shaping the narrative and user experience across all digital touchpoints, from product descriptions to blog posts, to drive engagement and sales. You will be responsible for developing content strategies that align with our e-commerce goals and resonate with our target audience. This is an ideal position for a wordsmith with a deep understanding of online consumer behaviour and a passion for crafting persuasive, SEO-friendly content in a fully remote setting.

Key Responsibilities

• Develop and implement a comprehensive content strategy for all e-commerce platforms, including website copy, product descriptions, blog posts, and email newsletters.
• Conduct keyword research and competitor analysis to inform content creation and optimization efforts for SEO.
• Create compelling and persuasive product descriptions that highlight features and benefits, driving conversions.
• Write engaging blog posts and articles that establish thought leadership and attract organic traffic.
• Collaborate with designers and marketers to ensure content is visually appealing and consistent with brand identity.
• Measure and report on content performance, using analytics to refine strategy and improve user engagement.

Requirements

• Proven experience as a Content Strategist, Copywriter, or similar role, with a strong focus on e-commerce .
• Excellent writing, editing, and proofreading skills, with a portfolio showcasing relevant work.
• Solid understanding of SEO principles and best practices for online content.
• Experience with content management systems (CMS) and analytics platforms.
• Ability to work autonomously and meet deadlines in a remote work environment.

Benefits

• Competitive salary and opportunities for professional growth.
• Fully remote working environment, offering maximum flexibility and work-life balance.
• Access to a range of online learning resources and development programs.
• Collaborative virtual team culture and regular virtual team-building activities.
• Contribution towards home office equipment.