E-commerce Manager - FMCG

About the Role

Our client is seeking a highly motivated and experienced E-commerce Manager to lead their online sales strategy for FMCG products. This fully remote position offers the chance to shape and execute the digital retail experience, driving significant growth in online channels. You will be responsible for optimising the e-commerce platform, managing online marketplaces, and developing strategies to enhance customer acquisition and retention. This is an ideal role for a forward-thinking e-commerce professional who excels in a remote setting and is passionate about leveraging digital technologies to expand market reach and drive revenue for a prominent player in the fast-moving consumer goods sector.

Key Responsibilities

• Develop and implement a robust e-commerce strategy to drive online sales, customer acquisition, and retention for FMCG products.
• Manage and optimise the company's e-commerce website and presence on third-party marketplaces (e.g., Amazon, Ocado).
• Oversee all aspects of the online customer journey, ensuring a seamless and engaging user experience from browsing to checkout.
• Develop and execute online marketing campaigns, including SEO, SEM, social media advertising, and email marketing, to drive traffic and conversions.
• Analyse e-commerce performance data, identify trends, and provide actionable insights to improve website functionality, conversion rates, and profitability.
• Collaborate with supply chain and logistics teams to ensure efficient order fulfillment and delivery processes.

Requirements

• Proven experience as an E-commerce Manager or in a similar senior e-commerce role, ideally within the FMCG sector.
• Demonstrated success in growing online sales and managing e-commerce platforms and marketplaces.
• Strong understanding of digital marketing channels, SEO, SEM, and online advertising.
• Excellent analytical skills with the ability to interpret sales data and customer behaviour metrics.
• Experience with e-commerce analytics tools and platforms.

Benefits

• Competitive salary for a fully remote role.
• Significant autonomy and strategic input into e-commerce operations.
• Opportunity to shape the online presence of a leading FMCG brand.
• Comprehensive health and wellness benefits.
• Professional development and training opportunities.