E-commerce Manager - FMCG

About the Role

Our client is seeking a highly motivated and experienced E-commerce Manager to lead their online sales strategy for Fast-Moving Consumer Goods (FMCG) products. This is a fully remote position, offering the flexibility to work from anywhere in the UK. You will be responsible for driving online sales growth, managing the company's e-commerce platforms, optimizing the customer journey, and developing innovative digital marketing strategies. This is a critical role for an individual passionate about digital commerce and the FMCG sector, who can operate independently and deliver exceptional results in a remote-first environment, contributing significantly to the online presence and revenue streams of the business.

Key Responsibilities

• Develop and execute a comprehensive e-commerce strategy to drive sales and market share for FMCG products online.
• Manage and optimize all aspects of the company's e-commerce platforms, including website content, user experience, and conversion rate optimization.
• Plan and execute digital marketing campaigns, including SEO, SEM, social media marketing, email marketing, and affiliate marketing.
• Analyze website traffic, sales data, and customer behaviour to identify trends and opportunities for growth.
• Oversee product listings, pricing, promotions, and inventory management for online channels.
• Collaborate with external agencies and internal teams to ensure a seamless customer experience from browsing to delivery.

Requirements

• Proven experience in managing and growing an e-commerce business , preferably within the FMCG industry.
• Strong understanding of digital marketing channels, e-commerce platforms (e.g., Shopify, Magento), and analytics tools (e.g., Google Analytics).
• Demonstrated success in driving online sales growth and improving customer acquisition cost.
• Excellent project management, communication, and strategic thinking skills.
• Ability to work autonomously and effectively manage projects in a remote setting .
• Bachelor's degree in Marketing, Business, Digital Commerce, or a related field.

Benefits

• Competitive salary and performance-based bonus structure.
• Fully remote working position offering maximum flexibility.
• Company-provided equipment and home office stipend.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and growth in a digital-focused role.