E-commerce Marketing Executive

About the Role

Our client is seeking an ambitious and analytical E-commerce Marketing Executive to join their team in Portsmouth . This role is pivotal in driving online sales and enhancing the customer journey through strategic marketing initiatives. You will be responsible for executing campaigns across digital channels, optimizing website performance, and leveraging data to inform marketing decisions. This is an exciting opportunity for a motivated individual to grow within the e-commerce sector, contributing directly to the company's online success within a collaborative team setting in Portsmouth .

Key Responsibilities

• Execute digital marketing campaigns, including email marketing, social media promotions, and paid advertising, to drive e-commerce sales.
• Analyze website traffic and customer behavior data to identify areas for improvement and growth.
• Manage and update product listings on the e-commerce platform, ensuring accuracy and optimization.
• Develop and implement strategies to improve customer conversion rates and average order value.
• Collaborate with the design and content teams to create engaging marketing materials.
• Monitor competitor activities and market trends to identify new opportunities.

Requirements

• Proven experience in digital marketing or e-commerce, with a focus on driving sales.
• Solid understanding of e-commerce platforms and principles.
• Experience with Google Analytics and other web analytics tools.
• Strong analytical skills and the ability to interpret data to make informed marketing decisions.
• Excellent written and verbal communication skills.
• Bachelor's degree in Marketing, Business, or a related field is advantageous.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Full-time position based in our Portsmouth office.
• Opportunities for career advancement within a growing company.
• Training and development support to enhance marketing skills.
• A dynamic and team-oriented work environment.