E-commerce Social Media Manager

About the Role

Our client is seeking a dynamic and creative E-commerce Social Media Manager to spearhead their online presence and engagement strategies. This role is critical in driving brand awareness, customer interaction, and ultimately, online sales through innovative social media campaigns. You will be responsible for developing and executing a comprehensive social media strategy that aligns with the company's e-commerce objectives and brand voice. This is a fully remote position, offering the flexibility to work from anywhere within the UK, fostering a culture of autonomy and results-driven performance. The ideal candidate is a strategic thinker with a proven track record in social media management and a passion for the fast-paced world of online retail.

Key Responsibilities

• Develop and implement a data-driven social media strategy to increase brand visibility, engagement, and website traffic for our e-commerce platform.
• Create, curate, and manage all published content (images, video, written copy) across various social media platforms, ensuring consistency in brand messaging and tone.
• Monitor social media trends, competitor activities, and customer feedback to identify opportunities for growth and engagement.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance analysis to optimize ROI.
• Engage with our online community, respond to comments and queries promptly, and foster positive relationships with followers.
• Collaborate with the marketing and sales teams to ensure social media efforts support broader business goals and product launches.

Requirements

• Proven work experience as a Social Media Manager or similar role, with a strong focus on e-commerce.
• Demonstrable experience managing social media accounts for brands, including content creation and community management.
• Excellent knowledge of major social media platforms (Facebook, Instagram, Twitter, Pinterest, TikTok, LinkedIn) and their respective analytics tools.
• Experience with social media advertising platforms and campaign optimization.
• Strong understanding of SEO, keyword research, and web traffic metrics.
• Excellent written and verbal communication skills, with a keen eye for detail and creativity.

Benefits

• Competitive annual salary.
• The flexibility and convenience of a fully remote working environment.
• Opportunity to shape and grow the social media presence of a leading e-commerce brand.
• Access to professional development resources and training.
• A supportive and collaborative team culture that values innovation and initiative.