E-commerce Social Media Strategist

About the Role

Our client is looking for a visionary E-commerce Social Media Strategist to join their fully remote team and drive the digital marketing efforts for their online retail business. This pivotal role involves designing and implementing overarching social media strategies that align with business goals, enhance brand visibility, and significantly increase customer acquisition and retention through online channels. You will be at the forefront of developing innovative campaigns, analyzing market trends, and translating data into actionable plans. This is an exceptional opportunity for a seasoned strategist to influence brand direction and shape customer engagement from a remote perspective.

Key Responsibilities

• Develop and execute a comprehensive, data-driven social media strategy for the e-commerce business, encompassing organic and paid efforts.
• Lead the ideation and creation of high-impact content and campaigns across all relevant social platforms to drive engagement and conversions.
• Define key performance indicators (KPIs), analyze campaign results, and provide strategic recommendations for continuous improvement and budget allocation.
• Manage and grow the brand's online community, fostering strong relationships with customers and influencers.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure cohesive brand messaging and successful product launches.
• Stay ahead of the curve on emerging social media trends , platform updates, and competitor strategies within the e-commerce sector.

Requirements

• Extensive experience (7+ years) in social media strategy and management, with a significant portion focused on e-commerce.
• Proven ability to develop and implement successful social media campaigns that deliver measurable business results.
• Expert knowledge of social media analytics tools, advertising platforms, and content management systems.
• Strong understanding of market research, competitor analysis, and customer segmentation.
• Exceptional communication, presentation, and interpersonal skills.
• Must be comfortable and effective working autonomously in a remote setting.

Benefits

• Highly competitive salary commensurate with experience and strategic impact.
• Full remote working arrangement, offering maximum flexibility.
• Comprehensive health, dental, and vision insurance plans.
• Generous annual leave and paid sick leave policies.
• Opportunities for career advancement and professional development in a growing industry.