Marketing Campaign Manager

About the Role

Our client is seeking a highly organized and creative Marketing Campaign Manager to join their team, with the flexibility to work remotely. You will be responsible for the planning, execution, and optimization of marketing campaigns designed to meet specific business objectives, from lead generation to brand awareness. This role is crucial for driving measurable results and ensuring seamless campaign delivery across various channels. You will collaborate with internal teams, including sales and creative, to ensure campaigns are aligned with overall marketing strategy and deliver exceptional customer engagement in the competitive Brighton and wider UK market.

Key Responsibilities

• Develop and manage integrated marketing campaign plans from concept to completion, ensuring on-time and on-budget delivery.
• Coordinate with internal teams (e.g., sales, creative, product) and external agencies to execute campaigns effectively.
• Define campaign objectives, target audiences, messaging, and channel strategies.
• Monitor campaign performance using analytics tools, providing regular reports and insights to optimize results.
• Manage campaign budgets, ensuring efficient allocation of resources and tracking expenditure.
• Continuously test and refine campaign elements (e.g., ad copy, landing pages, calls-to-action) to improve effectiveness.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 3+ years of experience in marketing campaign management or a similar role.
• Proven ability to plan, execute, and measure the success of marketing campaigns.
• Strong understanding of various marketing channels, including digital (paid social, PPC, email) and traditional.
• Excellent project management, organizational, and communication skills.

Benefits

• Competitive salary and performance-based bonuses.
• Flexible remote working arrangement for team members.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and attending industry events.
• A dynamic and innovative work environment with a focus on collaboration and impact.