Media Relations Officer

About the Role

Our client is looking for a dedicated Media Relations Officer to manage and enhance their public profile, working remotely. This role is responsible for cultivating relationships with journalists and media outlets, securing positive press coverage, and ensuring consistent brand messaging across all external communications. You will play a key part in shaping public perception and driving media engagement through strategic outreach and compelling storytelling. The ideal candidate is a resourceful and proactive communicator with a proven ability to secure media placements, thrive in a remote work setting, and contribute to the company's communication goals from anywhere within the UK, supporting a culture of transparency and impactful outreach.

Key Responsibilities

• Proactively engage with journalists, bloggers, and influencers to secure positive media coverage.
• Develop and maintain a strong network of media contacts across various sectors.
• Write and distribute compelling press releases, media kits, and feature pitches.
• Monitor media channels for relevant news and opportunities, responding strategically.
• Manage incoming media requests and facilitate interviews with company spokespeople.
• Contribute to the development of communication plans and strategies for product launches and corporate initiatives.

Requirements

• Demonstrable experience in media relations, PR, or journalism.
• Proven success in securing press coverage in national, regional, or trade publications.
• Excellent written and verbal communication skills, with a talent for persuasive writing.
• Strong understanding of the media landscape and how to effectively pitch stories.
• Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
• Proficiency with media monitoring and PR distribution tools is a plus.

Benefits

• Competitive salary with remote work flexibility.
• Comprehensive health, dental, and vision insurance plans.
• Generous allowance for professional development and training.
• Opportunities to work on high-profile campaigns from the comfort of your home office.
• A collaborative virtual team environment focused on achieving outstanding PR results.