Media Relations Officer

About the Role

Our client is seeking a skilled Media Relations Officer to join their team, supporting communication efforts from Leeds . You will play a key role in fostering positive relationships with the press, crafting compelling news angles, and ensuring our client's message is accurately and effectively communicated. This position requires a proactive individual with excellent communication skills and a deep understanding of the media landscape, contributing to the company's reputation and public engagement within the Yorkshire region and across the UK. This role offers a significant opportunity to shape public perception in the exciting field of media .

Key Responsibilities

• Cultivate and maintain strong, positive relationships with journalists, editors, and broadcast producers across various media outlets.
• Develop and write persuasive press releases, media kits, and background materials.
• Pitch stories and secure positive media coverage for the organization and its initiatives.
• Monitor media activity, identify potential issues, and support the development of responsive strategies.
• Act as a spokesperson or prepare spokespeople for media interviews as needed.
• Contribute to the planning and execution of media events and press briefings, ensuring smooth operations.

Requirements

• Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
• Proven experience (3-5 years) in media relations, either in-house or agency-side.
• Demonstrated success in securing positive media placements and managing media inquiries.
• Excellent writing and interpersonal communication skills, with a talent for crafting clear and engaging messages.
• Proficiency in using media databases and monitoring tools.
• A strategic mindset and the ability to anticipate media needs and trends relevant to Leeds .

Benefits

• A competitive salary package with performance-related incentives.
• Comprehensive health insurance and wellness programs.
• A generous annual leave allowance and flexible working options.
• Access to continuous professional development and training resources.
• A supportive and collaborative remote working environment, promoting work-life balance.