PPC & SEO Account Executive *Permanent - North Tyneside

PPC & SEO Account Executive

📍 Hybrid Working | Minimum 2 Days Office-Based *Mon & Wed* 💷 Up to £37,000 per annum ⏰ Full-Time, 37 Hours per Week

We are looking for a PPC & SEO Account Executive to join our clients growing marketing team. This is an exciting opportunity for a commercially minded digital marketer who thrives on improving performance, uncovering opportunities, and staying ahead in the ever evolving world of search.

Working closely with the Marketing Lead, you'll take ownership of day-to-day PPC and SEO activity, helping to drive visibility, traffic, conversions and ultimately product sales across Google, Amazon, Bing and emerging AI-powered search platforms.

The successful candidate will have a solid understanding of both PPC and SEO and, importantly, how the two disciplines work together to influence customer purchasing behaviour and drive product sales. You'll be comfortable managing paid search campaigns, supporting organic growth strategies and identifying opportunities to improve performance through both on-site optimisation and off-site link-building activity.

🎯 What You'll Be Doing

PPC Management

✅ Build, launch and optimise campaigns across multiple advertising platforms, including Google Ads, Amazon Advertising, Facebook Ads and emerging AI-powered advertising platforms

✅ Manage and optimise campaigns focused on driving online product sales and revenue growth, monitoring ROAS, conversion rates and commercial performance

✅ Conduct keyword research, create compelling ad copy and manage bids, budgets and campaign performance

✅ Monitor account performance daily, identifying opportunities for growth and optimisation

✅ Run A/B testing across audiences, ad copy and landing pages to improve conversion rates and increase product sales

✅ Analyse campaign data and provide recommendations to maximise ROI and revenue

✅ Manage advertising budgets effectively to deliver strong value for money and commercial results

SEO & Organic Search

🔍 Conduct keyword research, mapping and content gap analysis

🔍 Optimise website content and landing pages to improve rankings, organic traffic, conversions and product sales

🔍 Create and brief engaging content including blogs, FAQs and search-focused resources

🔍 Support technical and on-site SEO improvements

🔍 Develop and execute off-site SEO and link-building strategies to improve domain authority, search visibility and organic performance

🔍 Monitor search trends and stay ahead of developments in AI-powered search and evolving customer behaviour

Reporting & Analysis

📊 Produce insightful reports using Google Analytics 4 and platform data

📊 Translate performance metrics into actionable recommendations

📊 Support stakeholder reporting and performance reviews

📊 Act as the day-to-day technical contact for PPC and SEO activity

🌟 What We're Looking For

We're keen to speak with candidates who have:

✔ Minimum 12 months' hands-on PPC and SEO experience

✔ Experience managing campaigns within Google Ads

✔ Experience or exposure to Amazon Advertising would be highly advantageous

✔ Strong understanding of how PPC and SEO work together to drive eCommerce and product sales, rather than purely lead generation

✔ Experience with SEO best practices including keyword research, content optimisation and off-site/link-building activities

✔ Strong analytical skills and confidence interpreting performance data

✔ Experience using Google Analytics 4

✔ Advanced Excel and/or Google Sheets skills

✔ Excellent attention to detail and organisational abilities

✔ A commercial mindset and ability to make data-driven decisions

✔ A genuine interest in the future of search and AI technologies

Desirable Experience

⭐ Amazon Advertising

⭐ Facebook Ads

⭐ Looker Studio Reporting

⭐ Experience developing and delivering successful off-site SEO and link-building campaigns

⭐ Experience within an eCommerce or product-led business, with a track record of driving product sales and revenue growth

🎁 What You'll Get In Return

✨ 25 days annual leave plus bank holidays

✨ Hybrid working with a minimum of 2 days in the office

✨ Excellent work-life balance:

Monday-Thursday: 9:00am - 5:00pm Friday: 9:00am - 2:00pm✨ Smart salary sacrifice pension scheme with 5% employer contribution

✨ Access to professional financial advice

✨ Cycle to Work scheme

✨ Private healthcare scheme

✨ Free on-site parking

📩 Apply Today

If you're looking for an opportunity to develop your digital marketing career within a forward-thinking business and want to play a key role in shaping PPC and SEO performance across both traditional and AI-powered search channels, please apply today.

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