Remote Head of Digital Marketing - Sports Tech

About the Role

Our client, a pioneering Sports Tech company, is seeking a strategic and innovative Remote Head of Digital Marketing to spearhead their global marketing efforts. This senior leadership role is responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, user acquisition, and revenue growth. Working from anywhere, you will lead a remote team, leveraging data analytics and cutting-edge digital tactics to connect with athletes, fans, and sports organizations worldwide, shaping the future of sports technology engagement.

Key Responsibilities

• Develop and implement integrated digital marketing strategies across all online channels (SEO, SEM, social media, email, content marketing).
• Lead and mentor a geographically dispersed team of marketing specialists.
• Manage the digital marketing budget effectively, optimizing spend for maximum ROI.
• Analyze campaign performance, identify trends, and provide actionable insights to drive continuous improvement.
• Oversee brand messaging and positioning to ensure consistency across all digital touchpoints.
• Collaborate with product, sales, and engineering teams to align marketing efforts with business objectives.

Requirements

• 10+ years of experience in digital marketing, with at least 5 years in a leadership role.
• Proven track record of developing and executing successful digital marketing strategies in a B2C or B2B tech environment.
• Deep understanding of SEO, SEM, PPC, social media marketing, email automation, and content strategy.
• Experience managing remote teams and working in a distributed work environment.
• Strong analytical skills with proficiency in marketing analytics platforms (e.g., Google Analytics).
• Bachelor's or Master's degree in Marketing, Business Administration, or a related field.

Benefits

• Highly competitive salary and comprehensive benefits package.
• Fully remote position with the flexibility to work from any location.
• Significant opportunities for professional growth and leadership development.
• Annual budget for professional development and conferences.
• The chance to influence the trajectory of a fast-growing innovator in the Sports Tech industry.