Sales Director - FMCG

About the Role

Our client is seeking a visionary and highly experienced Sales Director to lead and redefine their sales operations for the FMCG sector across the North of England, operating from Manchester . This senior leadership position requires a strategic thinker with a proven ability to drive revenue growth, build high-performing sales teams, and forge strong relationships with major retail partners. You will be responsible for setting sales targets, developing effective sales strategies, and ensuring the company's products achieve optimal distribution and visibility in a highly competitive marketplace, championing a culture of sales excellence and customer-centricity.

Key Responsibilities

• Develop and implement a national sales strategy to achieve ambitious revenue and market share goals.
• Lead, mentor, and motivate a large, geographically dispersed sales team to exceed targets.
• Identify and pursue new business opportunities, expanding the company's customer base and market reach.
• Build and nurture strategic relationships with key national accounts and distributors.
• Oversee sales operations, including forecasting, budgeting, and performance analysis.
• Drive sales training and development programs to enhance team capabilities and effectiveness.

Requirements

• Extensive experience (10+ years) in Sales Management , with a significant portion within the FMCG industry.
• Demonstrated success in achieving and exceeding sales targets in a leadership capacity.
• Proven ability to develop and execute winning sales strategies and manage complex P&Ls.
• Exceptional leadership, negotiation, and interpersonal skills.
• Strong understanding of the UK retail and wholesale landscape.
• Bachelor's degree in Business, Sales, or a related discipline; MBA preferred.

Benefits

• Highly competitive executive salary with substantial performance-based bonuses.
• Executive car allowance and comprehensive benefits package.
• Significant influence on sales strategy and business direction in Manchester .
• Access to cutting-edge sales technology and training.
• Opportunities for international travel and professional development within a growing FMCG organization.