Sales Director - FMCG

About the Role

Our client is seeking a dynamic and results-oriented Sales Director to lead and expand their FMCG sales operations. This role will be instrumental in driving revenue growth, developing key retail partnerships, and managing a high-performing sales team. Based in or near Coventry , you will operate in a hybrid model, combining strategic in-office collaboration with focused remote work. You will be responsible for setting sales targets, developing effective sales strategies, and ensuring excellent customer service, all while fostering a culture of accountability and success within the sales department.

Key Responsibilities

• Develop and implement strategic sales plans to achieve company objectives and expand market reach within the FMCG sector.
• Lead, mentor, and motivate the national sales team to meet and exceed sales targets and KPIs.
• Identify and cultivate new business opportunities and build strong, long-term relationships with key clients and retail partners.
• Analyze sales data and market trends to identify areas for improvement and adapt sales strategies accordingly.
• Oversee the sales budget and manage resource allocation effectively to maximize profitability and efficiency.
• Collaborate with marketing and product development teams to ensure alignment of sales efforts with overall business goals.

Requirements

• Bachelor's degree in Business, Marketing, or a related field; MBA is a plus.
• Minimum of 8 years of progressive sales leadership experience in the FMCG industry.
• Proven success in developing and executing sales strategies that have driven significant revenue growth.
• Strong understanding of retail channels and distribution networks in the UK market.
• Exceptional leadership, negotiation, and communication skills.
• Ability to thrive in a hybrid work environment, balancing remote responsibilities with in-office collaboration.

Benefits

• Highly competitive salary with an attractive commission and bonus structure.
• Comprehensive private healthcare coverage.
• Company car or car allowance.
• Generous pension scheme.
• Opportunities for career advancement and professional development.