Senior Content Strategist

About the Role

Our client is looking for a highly strategic and experienced Senior Content Strategist to lead content initiatives on a fully remote basis. This role is pivotal in defining and executing a cohesive content strategy that supports marketing goals, enhances user engagement, and strengthens brand authority. You will be responsible for content planning, creation oversight, distribution, and performance analysis across multiple digital channels. This remote position is perfect for a forward-thinking content leader who thrives on developing impactful content frameworks and driving measurable results through compelling narratives.

Key Responsibilities

• Develop and implement a comprehensive content strategy aligned with business objectives and target audience needs.
• Oversee the content lifecycle, from ideation and creation to distribution and performance measurement.
• Conduct content audits, gap analyses, and competitor research to identify opportunities.
• Define content pillars, themes, and editorial calendars for various platforms (web, social media, email, etc.).
• Collaborate with subject matter experts, writers, designers, and other stakeholders to produce high-quality content.
• Analyze content performance using analytics tools and provide data-driven recommendations for optimization.
• Establish and maintain content governance, style guides, and best practices.

Requirements

• 7+ years of experience in content strategy, content marketing, or a related field.
• Proven track record of developing and executing successful content strategies that drive engagement and achieve business goals.
• Expertise in content management systems (CMS), SEO best practices, and analytics platforms.
• Strong understanding of user experience (UX) principles and how content impacts user journeys.
• Excellent strategic thinking, analytical, and communication skills.
• Ability to manage complex projects and lead initiatives in a remote work environment.

Benefits

• Highly competitive salary with annual bonus potential.
• Full remote work flexibility, enabling a great work-life balance.
• Comprehensive health, dental, and vision insurance.
• Generous professional development budget and continuous learning opportunities.
• Opportunity to shape the content vision for a growing organization.