Senior Content Strategist
- edinburgh, scotland, G1 1DA, United Kingdom
- Permanent·Remote
- Full time
- £60,000 - £60,000 Per Annum
Job Description
About the Role
Our client is looking for a strategic and creative Senior Content Strategist to lead their content initiatives. This is a fully remote role, allowing you to work from anywhere within the UK. You will be responsible for developing and executing a comprehensive content strategy that aligns with business objectives, enhances user engagement, and supports brand goals. Collaborating with marketing, design, and product teams, you will ensure that content is not only compelling but also optimized for discovery and impact across all digital channels. This is a key opportunity for a seasoned content professional to shape brand voice and narrative in a dynamic, remote -first setting.
Key Responsibilities
- Develop and implement a holistic content strategy, including content planning, creation, distribution, and governance.
- Conduct content audits, gap analyses, and competitor research to identify opportunities for improvement and innovation.
- Define content standards, style guides, and tone of voice guidelines to ensure brand consistency.
- Oversee the creation of engaging and effective content for various platforms, including websites, blogs, social media, and marketing materials.
- Collaborate with SEO specialists to ensure content is optimized for search engines and discoverability.
- Measure and report on content performance, using data to refine strategies and optimize future content efforts.
Requirements
- Minimum 6 years of experience in content strategy , content marketing, or a related field.
- Proven ability to develop and execute successful content strategies that drive engagement and achieve business goals.
- Strong understanding of SEO principles, content management systems (CMS), and digital marketing channels.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Experience working collaboratively in a remote environment and managing projects across distributed teams.
- Portfolio showcasing successful content strategy initiatives is required.
Benefits
- Competitive salary and performance-based incentives.
- Comprehensive health and wellness benefits.
- Generous paid time off and flexible working schedule.
- Opportunities for professional development and continuous learning.
- A collaborative and supportive remote company culture that values creative thinking and strategic execution.


