Senior Digital Marketing & E-commerce Specialist

About the Role

Our client is seeking a highly experienced Senior Digital Marketing & E-commerce Specialist to lead their online growth strategies in Nottingham . This pivotal role requires a strategic thinker with a proven track record in driving significant e-commerce sales through innovative digital marketing and social media campaigns. You will be responsible for developing, implementing, and optimizing integrated digital strategies, leveraging data analytics to maximize ROI. The ideal candidate possesses deep expertise in SEO, SEM, content marketing, social media, and e-commerce best practices, with a passion for achieving measurable business results.

Key Responsibilities

• Develop and execute a comprehensive digital marketing strategy to drive e-commerce sales, customer acquisition, and retention.
• Oversee all aspects of social media marketing, content creation, and community engagement for the e-commerce platform.
• Manage and optimize paid advertising campaigns (SEM, social ads, display) to achieve target KPIs and ROI.
• Conduct in-depth analysis of website performance, user behavior, and market trends to identify growth opportunities.
• Collaborate with cross-functional teams, including product, sales, and design, to ensure cohesive online experiences.
• Lead the adoption of new digital marketing technologies and strategies to maintain a competitive advantage.

Requirements

• Extensive experience (7+ years) in digital marketing, with a strong specialization in e-commerce and online retail growth.
• Demonstrated success in managing and optimizing SEO, SEM, social media, and content marketing strategies.
• Expert proficiency with analytics platforms (e.g., Google Analytics, Adobe Analytics) and marketing automation tools.
• Strong leadership, strategic planning, and problem-solving skills.
• Experience managing significant digital marketing budgets and achieving measurable results.
• Excellent communication skills and ability to influence stakeholders across the organization in Nottingham .

Benefits

• Executive-level salary and substantial performance-based bonus opportunities.
• Hybrid working model providing flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance plans.
• Generous paid time off and professional development budget.
• Opportunity to shape the digital future of a growing e-commerce business.