Senior Digital Marketing Manager

About the Role

Our client is seeking a results-oriented and strategic Senior Digital Marketing Manager to join their remote team, based out of Leeds . This role is responsible for developing and executing comprehensive digital marketing strategies across all channels to drive lead generation, customer acquisition, and brand awareness. You will leverage your expertise in SEO, SEM, social media, email marketing, and content to achieve ambitious growth targets. This is an exceptional opportunity for a data-driven marketer who thrives in a fully remote environment and is passionate about leveraging digital platforms to achieve significant business outcomes.

Key Responsibilities

• Develop and execute integrated digital marketing campaigns across various channels including SEO, SEM, social media, email, and display advertising.
• Manage and optimize digital advertising budgets to maximize ROI and achieve key performance indicators (KPIs).
• Analyze campaign performance data, generate reports, and provide actionable insights for continuous improvement.
• Oversee the creation of engaging marketing content and ensure consistent brand messaging across all digital touchpoints.
• Collaborate with internal teams and external agencies to implement and refine digital marketing initiatives.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to maintain a competitive edge.

Requirements

• Minimum of 5 years of progressive experience in digital marketing, with a proven track record of success.
• Extensive knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content marketing strategies.
• Proficiency with marketing automation platforms and analytics tools (e.g., Google Analytics, HubSpot).
• Strong analytical skills and the ability to interpret complex data to inform strategic decisions.
• Excellent project management and communication skills, with experience managing remote teams and stakeholders.
• Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.

Benefits

• A competitive salary package with performance-based bonuses.
• Full remote working flexibility, enabling a healthy work-life balance.
• Comprehensive health, dental, and vision insurance coverage.
• Opportunities for ongoing professional development and certifications.
• A dynamic and collaborative work culture that values innovation and results.