Senior Digital Marketing Manager

About the Role

Our client is seeking an experienced and results-driven Senior Digital Marketing Manager to spearhead their online marketing efforts in Brighton . This role is critical for driving online growth, enhancing brand presence, and achieving marketing objectives through innovative digital strategies. You will lead a team, manage digital campaigns across various channels, and leverage data analytics to optimise performance and ROI. This is an exciting opportunity for a seasoned digital marketer to take ownership of impactful strategies within a forward-thinking company that champions creativity and data-driven decision-making in the vibrant city of Brighton .

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing.
• Manage and optimise digital advertising campaigns to maximise lead generation and customer acquisition.
• Analyse marketing data and performance metrics to identify trends, insights, and areas for improvement.
• Lead, mentor, and develop a team of digital marketing specialists.
• Collaborate with cross-functional teams to ensure cohesive brand messaging and campaign alignment.
• Stay abreast of the latest digital marketing trends, tools, and best practices.

Requirements

• Proven experience as a Digital Marketing Manager or similar senior role.
• Demonstrated success in managing and growing digital marketing campaigns with measurable results.
• Strong expertise in SEO, SEM, PPC, social media marketing, and email marketing.
• Proficiency with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Excellent leadership, project management, and communication skills.
• Bachelor's degree in Marketing, Business, or a related field.

Benefits

• Competitive executive salary and performance incentives.
• Fully remote working option, offering unparalleled flexibility.
• Comprehensive health, dental, and vision insurance coverage.
• Generous budget for professional development and training.
• A dynamic and innovative work environment fostering creativity and growth.