Senior SEO Specialist
- edinburgh, scotland, G1 1DD, United Kingdom
- Permanent·Remote
- Full time
- £55,000 - £55,000 Per Annum
Job Description
About the Role
Our client is seeking a highly analytical and results-oriented Senior SEO Specialist to join their growing digital team, operating remotely from Glasgow . You will be responsible for developing and implementing advanced SEO strategies to improve organic search rankings, drive qualified traffic, and increase online visibility for our client's digital assets. This role requires a deep understanding of search engine algorithms, keyword research, on-page and off-page optimization techniques, and technical SEO. You will play a key role in shaping the company's organic search performance and contributing to overall digital growth.
Key Responsibilities
- Develop, implement, and manage comprehensive SEO strategies to improve search engine rankings and organic traffic.
- Conduct in-depth keyword research, competitor analysis, and backlink profile assessments.
- Optimize website content, meta tags, site structure, and internal linking for improved search engine performance.
- Identify and troubleshoot technical SEO issues, working closely with development teams to implement fixes.
- Monitor SEO performance using tools like Google Analytics, Google Search Console, and SEMrush, providing regular reports and insights.
- Stay abreast of the latest SEO trends, algorithm updates, and best practices, adapting strategies accordingly.
Requirements
- Proven experience as an SEO Specialist , with a strong track record of improving organic search rankings and traffic.
- In-depth knowledge of SEO best practices, including keyword research, on-page optimization, link building, and technical SEO.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
- Strong analytical skills and the ability to interpret complex data to derive actionable insights.
- Excellent communication and collaboration skills, with the ability to explain technical concepts to non-technical audiences.
- Experience working in a remote environment is a plus.
Benefits
- Competitive salary and remote work incentive package.
- Comprehensive health and wellness benefits.
- Flexible remote working hours and a supportive virtual team environment.
- Generous allowance for professional development and learning resources.
- Opportunity to work with a dynamic and growing digital marketing team.


